Regardless of what you think you sell, what are your clients buying? Sell what people are buying. Use these exercises to gain fresh insight.
Don't use competitors or the market to set your rates. Use this freelance rate calculator instead to reverse engineer your desired lifestyle.
This post will help you figure out your personal thrival number, as well as your business's monthly operating expenses and your monthly sales goal.
The first step to thriving is to recognize your survival number for what it is: surviving, not thriving. Just surviving isn't sustainable.