Back in 2015, I was working on a tech startup while trying to hustle up enough writing and marketing projects each month to pay my family’s bills.
At first my portfolio of iOS and Android apps provided some passive income, but after I sold that portfolio, that income went POOF!
So I found myself in a strange position…
I still knew how to write.
Duh. That doesn’t go away.
But I was rusty at the business side of freelancing.
Let’s see… my client base was stale.
And I hadn’t raised my rates in 2.5 years.
And I was starting from scratch in terms of a brand and website.
And our cost of living had gone up.
As couples sometimes do, my wife and I had a kid. Then, we had a second kid.
I woke up one morning and a lightning bolt hit me between the eyes. We had become that family living way outside of our means.
We were putting everything on credit cards but not paying them off each month. What began as a small shortfall grew into a huge pile of debt.
Fast forward to 2017.
I still don’t have it all figured out. But, and this is a big BUT for my family and me, my pipeline of leads is finally healthy again.
A significant portion of monthly revenue comes in the form of retainer relationships with loyal clients. I made six figures in 2016, and this year has already been better.
But for me freelance writing is less about the money and more about the lifestyle.
I get to work from home.
My family has taken several fun trips already this year, and my wife and I went on a cruise in the Caribbean and to Sweden for two relaxing kid-free getaways!
And perhaps most rewarding off all, I’m working each day on my own writing projects—everything from humor and creative non-fiction, to poetry and my first children’s book, Grabbling.
That has been so satisfying…
Being able to have open-ended writing sessions.
Not watching the clock.
Using the profitable business to buy back my own time.
I can play in the sandbox of words without worrying that I’m neglecting a client project. I can afford to not spend every minute on billable work.
In fact, I had the time to gather up all of the strategies and tactics that actually helped me ramp up my freelance writing business over the last 24 months.
Then, I put them in roughly chronological order.
Then, I added step-by-step instructions for each one.
Then, I added templates and other resources.
You might be thinking, “What’s with the regimented process?”
Well, I’ve bought guides and courses in the past only to realize that I had to hack through a jungle of, oh, 173 tasks before I would see results.
And I wanted to yell at the supposed experts behind the course, “Hey! We’re up to our eyeballs in diapers over here! Give me something REALISTIC. Give me something that I can eat one bite at a time.”
What is doable for me, in terms of marketing and business dev, is like 15 minutes a day. I like having a plan where if I just chip away at it, I will see results.
Or to borrow my writer friend Nancy’s phrasing, I like having “a set plan to follow and answer to.”
That’s what “29 Days to Your First (or Next) High-Paying Writing Client” is.
“29 Days” can help you the way it helped Elissa:
“Austin’s sage advice has helped me as a freelancer in more ways than I can count. Since putting his bevy of practical tips to work, I’ve broken up with troublesome clients, explored new fields, tripled in confidence, and almost doubled my hourly rate.”